The Time Taken Report

Learn how to use the Time Taken report to understand how long key tasks are taking in your sales process

Taylor Bradfield avatar
Written by Taylor Bradfield
Updated over a week ago

The Time Taken Report allows you to view and understand how long it takes for leads to move through key aspects of the sales process. 

As with all GymLeads Reports, the Time Taken Report is able to be filtered in several ways in order to deep dive into the data. 

  • Date Range: Select the date range you wish to report on, you can also view custom date ranges using the custom button in the drop-down menu. By default, the date range of today is selected. 

  • Locations: If you are a user across multiple locations, you can filter the report based on all locations or a selection of locations. By default, all locations are selected. 

  • Salespeople: If there are multiple salespeople, you can filter the report based on all users or specific users. By default, all salespeople are selected. 

  • Lead Sources: Lead source is extremely handy if you are interested in seeing what integrations you have set up with GymLeads are performing well or under performing

  • Compare By: You can compare the data displayed in the report in several ways including by Salesperson, Clubs and Lead Source. By default, the compare by clubs view is selected.

  • Heard About Methods: The heard about method is useful in understanding what marketing you have set up and getting traction and creating you leads, as well as how warm they are in the sales process

  • Regions: If you are using regions to segment your locations, you can filter the report based on all regions or a selection of regions. By default, all regions are selected.

  • Countries: If you are a company with lots of locations across many countries, it may be useful to report on one particular country and see how that country is performing.

  • Tags: Tags allow you to run this report and only see how a certain group of leads are tracking and if they are successfully working their way through the sales pipeline

  • Funnel Steps: You can filter the report to view specific steps of the sales funnel. By default, there are no specific steps selected. 

Remember, you can also export a copy of this report to excel. A copy of the report with the selected filters will be emailed to the address we have on file. 

Please note when pulling this report; that this report calculates averages for events that occurred on the selected dates and reflects how long it took for the leads sales funnel steps/status to move to the relevant step. This report does not factor in when the lead was created. 

Use Cases for the Time Taken Report: 

  • Understand how long it is taking your leads to move through the sales process 

  • Understand how long it takes for key tasks, such as leads being assigned to a salesperson, the first call taking place. 

  • Understand how long it takes for leads to move between each step of the sales process. 

It's important to remember, that this report is showing averages for each metric, for the filters that have been applied to the report. 

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